Metro by T-Mobile

MetroWire

SUMMARY

I partnered with The Voice Society to creative direct and turnkey production of the YouTube series, MetroWire. The format of a satirical television news program lets Metro by T-Mobile deliver various types of content in an engaging way, whether its device reviews, promo offers or network updates.

ROLES

Creative Director, 3D Artist, Editor, Motion Graphics, Colorist

New anchors on a branded set for a wireless company commercial
An actor eating gummy bears for a wireless company commercial
A actor playing a football coach for a wireless company commercial
Actors playing news anchors for a wireless company commercial
Actor playing a news anchor for a wireless company commercial
A green screen composite of a news anchor stranded in the desert for a wireless company commercial
Actor playing a photographer for a wireless company commercial
A green screen composite of a news anchor in a club for a wireless company commercial
A green screen composite of a news anchor in a rain storm for a wireless company commercial
Actors playing news anchors for a wireless company commercial
Actors playing news anchors for a wireless company commercial
An actor playing a sunburned news anchor for a wireless company commercial
Actors playing news anchors for a wireless company commercial
An actor in a wireless company commercial
An actor in a wireless company commercial
Actor playing a news anchor for a wireless company commercial
Actor playing a news anchor for a wireless company commercial
Actor playing a news anchor for a wireless company commercial
A green screen composite of a news anchor on a beach for a wireless company commercial
A green screen composite of a news anchor on a beach for a wireless company commercial
A character being interviewed for a wireless company commercial
A custom built set for a wireless company commercial
Actors playing news anchors for a wireless company commercial
A green screen shot of an actor eating ramen noodles
A multicamera commercial shoot
A green screen shot of an actor in a commercial
A makeup artist touching up an actors makeup on a commercial shoot

Shot for Social

It can be difficult to make multi-purpose content feel purpose-built across all platforms. To do this, we framed the content for platforms such as Facebook, Twitter, and Instagram so viewers would have the best experience no matter where they came in contact with the content.

Videos Created
97

Channel Package Design

To make sure the content felt cohesive I created a versatile set of lower third animation, intro and outro bumpers, and original music. This branding expanded into every aspect of the project including the design and construction of the MetroWire set.

A custom built set for a video commercial
A frame from a motion graphics title sequence
A frame from a motion graphics title sequence
A frame from a motion graphics title sequence
A 3D modeled cell phone tower
A 3D modelled logo
Lower thirds motion graphics
On screen graphics animation
Visual effects shot integrated into motion graphics
A slow motion shot of a toy rocket breaking
Motion graphics package for a YouTube show
Motion graphics package for a YouTube show
Motion graphics package for a YouTube show
CREDITS

Client
Metro by T-Mobile

Agency
The Voice Society

Director
Ben Davis

Creative Director
Isaac Murray

Production Company
Southern Sky Films

Producers
Zach Bush
Kent Bishop
Ray Courtin

POST-PRODUCTION

Director of Photography
Aaron Youngblood

Editorial
Isaac Murray

Motion Graphics
Isaac Murray

Colorist
Isaac Murray

Audio Post
Dallas Audio Post

Original Music
Brad Dale

TOOLS

RED Helium
Adobe Premiere CC
Adobe After Effects CC
Autodesk Maya
DaVinci Resolve 12

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